Laura ReibenschuhA short reflection on my time as a studentThat’s it. As I’m writing this blogpost my time as a student at FH JOANNEUM comes to an end. Well, I still have to complete my oral…3 min read·Jul 4, 2021--1--1
Laura ReibenschuhThree Essential Principles on How to Visualize a Customer Journey MapDeveloping a customer journey is not mainly about graphical skills. It’s about telling a story through laying out information in an…4 min read·May 24, 2021----
Laura ReibenschuhHow to Conduct a Card Sorting Workshop RemotelyCard sorting is a powerful tool when it comes to develop a message architecture and brand tonality. But how to conduct an interactive…4 min read·May 1, 2021----
Laura ReibenschuhThree More Techniques to Freshen Up your Idea Creation ProcessIdea creation is like painting. The blank page can be daunting at first but once you free yourself from boundaries, it’s a lot of fun…3 min read·Mar 11, 2021----
Laura ReibenschuhHow to develop a community management strategy like a campfirebased on Richard Millington’s “Buzzing Communities”.3 min read·Jan 26, 2021----
Laura ReibenschuhThree Techniques to Freshen Up your Idea Creation ProcessCampaign idea here, creative concept there, great ideas are needed everywhere. Everyone who is working in the creative industry knows the…4 min read·Dec 23, 2020----
Laura ReibenschuhReflection in Action: Why and How I WriteAn exploration of my own writing journey5 min read·Nov 28, 2020----
Laura ReibenschuhContent Marketing — Yesterday, Today And TomorrowMarcus Sheridan skyrocketed his company through content marketing in 2009. Is his marketing strategy still relevant in 2020?3 min read·Oct 8, 2020----
Laura ReibenschuhCognitive Bias In UXCognitive biases are everywhere. Basically, there is no escape. We are all unconsciously biased in some way or another. But the good news…3 min read·May 6, 2020----