A short reflection on my time as a studentThat’s it. As I’m writing this blogpost my time as a student at FH JOANNEUM comes to an end. Well, I still have to complete my oral…Jul 4, 20211Jul 4, 20211
Three Essential Principles on How to Visualize a Customer Journey MapDeveloping a customer journey is not mainly about graphical skills. It’s about telling a story through laying out information in an…May 24, 2021May 24, 2021
How to Conduct a Card Sorting Workshop RemotelyCard sorting is a powerful tool when it comes to develop a message architecture and brand tonality. But how to conduct an interactive…May 1, 2021May 1, 2021
Three More Techniques to Freshen Up your Idea Creation ProcessIdea creation is like painting. The blank page can be daunting at first but once you free yourself from boundaries, it’s a lot of fun…Mar 11, 2021Mar 11, 2021
How to develop a community management strategy like a campfirebased on Richard Millington’s “Buzzing Communities”.Jan 26, 2021Jan 26, 2021
Three Techniques to Freshen Up your Idea Creation ProcessCampaign idea here, creative concept there, great ideas are needed everywhere. Everyone who is working in the creative industry knows the…Dec 23, 2020Dec 23, 2020
Reflection in Action: Why and How I WriteAn exploration of my own writing journeyNov 28, 2020Nov 28, 2020
Content Marketing — Yesterday, Today And TomorrowMarcus Sheridan skyrocketed his company through content marketing in 2009. Is his marketing strategy still relevant in 2020?Oct 8, 2020Oct 8, 2020
Cognitive Bias In UXCognitive biases are everywhere. Basically, there is no escape. We are all unconsciously biased in some way or another. But the good news…May 6, 2020May 6, 2020